Senior Brand Strategist

Job Reference: 25297-Senior brand strategist
Company: RecruitArab - recruiter
Industry: Retail
Position: Senior Brand Strategist
Location: Dubai, UAE (Retail)

We are seeking a talented and experienced Senior Brand Strategist to join our team in Dubai. As a Senior Brand Strategist, you will be responsible for developing and executing strategic brand initiatives to drive growth and increase brand awareness within the retail sector.

Key Responsibilities:
- Develop comprehensive brand strategies that align with the company's overall goals and objectives
- Conduct in-depth market research and analysis to identify key trends, consumer insights, and competitive landscape
- Collaborate with cross-functional teams to develop integrated marketing campaigns that effectively communicate the brand message
- Lead the development of brand positioning, messaging, and creative concepts
- Oversee the implementation of brand strategies across various touchpoints including advertising, digital marketing, social media, and in-store experiences
- Monitor and analyze the performance of brand initiatives, and make data-driven recommendations for optimization
- Stay up-to-date on industry trends and best practices in brand strategy, and make recommendations for continuous improvement

Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- [X] years of experience in brand strategy, marketing, or related field
- Proven track record of developing successful brand strategies for retail brands
- Strong analytical skills with the ability to interpret data and insights to drive decision-making
- Excellent communication and presentation skills
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Proficiency in Microsoft Office and marketing analytics tools

Closing Date: 2024-09-20
To apply, please send your resume and cover letter to apply@recruiteramerica.com. We look forward to hearing from you!


Please inculde this job reference [25297-Senior brand strategist] in the email when you send your application.

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